Watson Design Group, Inc.

It’s been nearly a decade since we created Ex Machina’s Tinder Turing Test with A24 and Alex Garland, so we’re honored to have been a part of their latest masterpiece, Civil War. For the campaign, we brought Garland’s dystopian Americana vision to life through a personalized generative AI microsite, A24 logo animation, 3D digital OOH, AI-generated wild postings, social content, and 3D printed toy soldiers of our lead characters. Thank you to our partners at A24 for this incredibly innovative collaboration. Check for more updates on IG: https://lnkd.in/grNt8FHj

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In partnership with A24, we’ve officially launched our first generative AI microsite for the upcoming film, Civil War. Through the experience, users are prompted to share what kind of American they are by describing themselves and uploading a self portrait. Based on this input, our site renders a fully personalized toy soldier reflective of the description. Experience it for yourself at www.civilwar.movie

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We're #hiring a new Senior Video Editor in Los Angeles, California. Apply today or share this post with your network.

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Led by craft. In search of conversation. Our latest reel is a look back over the past few years with our partners at A24, Amazon, Disney, Focus Features, FX, Mattel, Neon, and more.

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