New Engen, Inc.

What a full week in the Big Apple! Between attending CommerceNext and hosting our summer rooftop cocktail party, we had an unforgettable time. 🥂 From delicious food and drinks to breathtaking city views, it was the perfect setting to connect with clients and partners and make new memories. We had so much fun hosting and can't wait for the next opportunity to connect. A huge shoutout to our incredible photographer, Alycia Kravitz Studio, for capturing the magic of the night! 📸 So, should we do this again? We think so! 😉 #NYCEvents #DigitalMarketing #CommerceNext #CN24 #MarketersinNYC #SummerVibes #NewEngen #Acorn Acorn

2023 was a big year for dpHUE 💇♀️ When dpHUE came to us with a desire to scale their paid media efforts and unlock new customer growth, we saw a huge opportunity: bring a full-funnel approach to dpHUE’s digital marketing program. And, thanks to a strong partnership with dpHUE, we were able to bring this vision to life. With help from key players across dpHUE’s business, we methodically crafted a full-funnel strategy centered on: 🤳 Research-backed channel expansion 💡 Cross-learning tactics 👥 Audience testing 🎨 Creative-led targeting The YoY results speak for themselves. 🔥 +20% gross sales sitewide, +49% attributed revenue, and +62% ROAS, to name a few. To get the full scoop, check out our dpHUE case study at the link in the comments. 👇 #DigitalMarketing #FullFunnel #dpHUE #clientwin

Will you be in Cannes this year for the Cannes Lions International Festival of Creativity? Cannes Lions Festival of Creativity is the ultimate event for influencer marketing and creative excellence, and our talented team members, Ali Smith, Head of Sales, and Candice Evans Gray, VP of Sales at Acorn, will be there! If you’re attending, be sure to say bonjour – they’d love to connect, grab a coffee, and chat about the latest trends. We’ll be representing our teams and would love to meet you. Let us know in the comments below if you’ll be in Cannes! #CannesLions #Cannes2024 #InfluencerMarketing #CreativityFestival #Networking #CreatorEvents New Engen, Inc. Broadsheet Communications

Will you be in the Big Apple this week for #CommerceNext? 🍎🏙 CommerceNext brings together digital, marketing, and technology retail leaders to share ideas and build true relationships. 🤝 Our CEO, Justin Hayashi, and Director of Business Development, Nate Brown, will attend the conference! If you’re there, make sure to say hello—they’d love to connect and grab a coffee. Let us know in the comments below if you’re in NYC too! #CommerceNext #NYC #DigitalMarketing #Networking #MarketingEvents #MarketingCommunity #Ecommerce #CN2024

If the trivia master asks, "What countries are closest to the Arctic Circle?" would you include Scotland or the U.K. on your list? 😅 Not everyone agreed, but debates aside, we all had a great time. 🎉 Thank you to our wonderful sponsors, impact.com and Digital Remedy. We couldn't have done it without your support. Big shoutout to our amazing vendors: 🌮 Barrio, part of the Heavy Restaurant Group, for the delicious taco bar and appetizers 🍷 JM Cellars for the incredible wine tastings 🎤 Tommy Bigelow for hosting a fun and lively trivia game Thank you all for making this event so special! We loved kicking off summer on our rooftop deck with beautiful Lake Union views, sipping fine wines, and enjoying some friendly trivia competition together. #SummerKickoff #Networking #TriviaNight #TacoTuesday #SeattleTrivia #SeattleSummer #Impact #DigitalRemedy #FremontSeattle

If the trivia master asks, "What countries are closest to the Arctic Circle?" would you include Scotland or the U.K. on your list? 😅 Not everyone agreed, but debates aside, we all had a great time. 🎉 Thank you to our wonderful sponsors, impact.com and Digital Remedy. We couldn't have done it without your support. Big shoutout to our amazing vendors: 🌮 Barrio, part of the Heavy Restaurant Group, for the delicious taco bar and appetizers 🍷 JM Cellars for the incredible wine tastings 🎤 Tommy Bigelow for hosting a fun and lively trivia game Thank you all for making this event so special! We loved kicking off summer on our rooftop deck with beautiful Lake Union views, sipping fine wines, and enjoying some friendly trivia competition together. #SummerKickoff #Networking #TriviaNight #TacoTuesday #SeattleTrivia #SeattleSummer #Impact #DigitalRemedy #FremontSeattle

What a wonderful experience today at the Meta Summit. We’re incredibly grateful for our close partnership and the collaboration to build innovative products like the New Engen, Inc. bid multiplier, which is quickly driving unbelievable results for our partners. We’re heading home with lots of fun ideas! #MetaSummit #Innovation #Partnership #Collaboration

👏 A Round of Applause for Genuine Impact! 👏 We're thrilled to announce this month's Genuine Impact Award winner: Lindsey Ross! 🎉 Lindsey has made a remarkable difference in our Acorn team with her dedication, innovation, and positive energy. She continually goes above and beyond, making a genuine impact on everyone around them. 💬Here’s what a colleague had to say: “Lindsay has really excelled in managing our campaigns, even under challenging circumstances. She handles all quick turnaround times, and her ability to manage complex details and her adaptability in the face of changing client demands have been invaluable. Her efforts were critical to the campaign's success. In spite of all this, she keeps a smile on her face and is always #allin.” Congrats, Lindsey! We also want to acknowledge our incredible nominees who have each brought something special to our teams: 🔹Andrew Lyons 🔹Marquise Brack 🔹Elise Kreider 🔹Amanda Marie Hennigan 🔹Genesis Reyes 🔹Eric Malone 🔹Kieran Caile 🔹Kori Wood 🔹Meagan Launius 🔹Ashleigh Cross Kistner 🔹Averee Linker Thank you to all our nominees for your dedication, commitment, and excellence. Your efforts don’t go unnoticed and make our teams stronger and better every day. We’re grateful for everything you do! Please help us celebrate Lindsey in the comments below! #TeamSpirit #EmployeeRecognition #MakingADifference #GenuineImpact #Inspiration #TeamSuccess #WorkCulture

I spend far too much time reading research and strategic marketing content (often shared on this platform), and I recently decided to synthesize the highlights for our clients in a monthly recap. I have also recently created a forum for anyone to subscribe. Here are the highlights from this month's write-up: 1️⃣ So Much Wasted Ad Spend - how you can find it and reallocate it  2️⃣ The CMO playbook for “Brand Growth” - the keys to and financial benefits of building a Meaningfully Different Brand 3️⃣ Gen Z is less loyal to brands - thoughts on non-traditional ways to drive loyalty 4️⃣ Studying e.l.f.’s marketing strategy + a live Election spend/CPM dashboard If you're interested, link to subscribe (and read the latest write-up) is in the comments. Hecklers welcome!

Taco 'bout a fun evening! Join us next Tuesday, June 4th, at our new Fremont office for an unforgettable night of tacos, trivia, and tastings! 🌮🍷🎉 Kick off summer on our rooftop deck with stunning Lake Union views, sip on some of the finest wines from JM Cellars, and enjoy brews from Hop & Seed. Indulge in a delicious taco bar and appetizers from Barrio, part of the Heavy Restaurant Group(think Fiasco and Pablo y Pablo!). Put your trivia skills to the test with our quizmaster, Tommy Bigelow, for a chance to win a bottle of JM Cellars wine! 🍾 Huge shoutout to our amazing sponsors, impact.com and Digital Remedy, for making this event possible. The tacos are calling – save your spot now via the link in the comments! 👇🏼 We can't wait to see you there! 🌞🎉 #SummerKickoff #Networking #TriviaNight #TacoTuesday #SeattleTrivia #SeattleSummer #Impact #DigitalRemedy #FremontSeattle