IYK Platform is a self-service portal for creators, brands, and communities to deploy cyberphysical experiences. For 9 months we’ve been in beta. Today, we open to the public. What will 𝙮𝙤𝙪 chip? [*]
IYK*
Technology, Information and Internet
New York, New York 1,405 followers
bridging the physical and digital worlds ✶
About us
IYK bridges the physical and digital worlds by using NFC and blockchain technology. By tokenizing physical items and IRL experiences, we are building the tools necessary for brands, companies, and creators alike to deliver new, innovative experiences to their fans. For the very first time, our tech allows companies to verify and reward fandom across the entire spectrum of customer and user engagement. For example, imagine getting airdropped a concert ticket or NFT from your favorite artist for owning merch from their previous tour, receiving early access to an exclusive product drop from a D2C brand based on your past purchasing history, or winning a sneak peek at a luxury brand’s upcoming collection for visiting one of their pop-up locations. All of these experiences—and more—are made possible with IYK. Using our technology, we are unlocking entirely new experiences that combine the tangible joy of physical items with the unique benefits and utility of the digital world.
- Website
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https://www.iyk.app/
External link for IYK*
- Industry
- Technology, Information and Internet
- Company size
- 11-50 employees
- Headquarters
- New York, New York
- Type
- Privately Held
- Founded
- 2021
Locations
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Primary
New York, New York, US
Employees at IYK*
Updates
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IYK* reposted this
🎉 🎉 POWER OF WOMEN's debut fashion line is launching on 21 MAY 🎉 🎉 I am BEYOND excited to announce that my very first fashion capsule collection, THE PARADISE COLLECTION, will be launching next week! It’s been a dream since I was a little girl to design my own clothes. To be able to launch my own collection of garments 20 years on is surreal and empowering. The limited-edition capsule collection features tiered dresses, wrap dresses and unisex shirts in three iconic prints, as well as three silk scarves. Each of the collection’s garments incorporates innovative NFC chip technology powered by IYK, enabling owners to interact with their garment’s digital twin, access exclusive content and claim future art drops. Pre-sale launch exclusively on HUG 🤗 on 21 May. Featuring a digital experience powered by IYK* Garments are modelled by the actress, Ingvild Lakou. Photography by The VOW Studio. Design Consultation by Shreya Bhan
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Most loyalty programmes don't reward loyalty at all. They only reward purchase behaviour. While real loyalty can also look like: ✦ Being a top listener ✶ Holding limited-edition merch ✷ Attending in-person experiences All real-world actions that creators have little ownership of. This is the magic of IYK. Through chipped goods and tokenising IRL experiences, our tech unlocks an ability for creators to verify these valuable actions. Allowing creators to reward real loyalty, across the fandom.
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NEW ROLE: LEAD/STAFF ENGINEER [*] Looking to build technology that reaches the masses and sets the standard for an entirely new vertical? We are hiring a Lead/Staff Engineer to architect and implement our growing tech stack while leading and managing the IYK engineering team. If you relish the challenge of setting scaleable patterns and shipping quality code, learn more about the role and apply with the link below ↴
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OPEN ROLE [*] IYK are in search for a systems-thinking Product Designer with a robust UX background. If you’re interested establishing the new standard of UX/UI for the digital-physical world, apply below. https://iyk.app/careers
Careers at IYK | Built with Notion
iyk.notion.site
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We are honored to power Chris Dixon's book “Read Write Own”. We created the special bookmark that unlocks: [*] Dynamic NFT, custom to each holder [*] Exclusive video from Chris [*] Unique digital experiences In partnership with a16z crypto, Optimism Foundation, manifold.xyz and Dynamic. The bookmark is available only for pre-orders via the link until Jan 16. ↓↓↓ https://lnkd.in/es2PPbK9
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We are excited to power Chris Dixon's upcoming book "Read Write Own". IYK chipped bookmarks available only for the pre-orders that unlock special perks and exclusive content. Get your copy here https://lnkd.in/es2PPbK9
Pre-order your copy of Read Write Own using this link to receive a physical bookmark that unlocks a unique generative art NFT and other digital experiences inspired by the book’s themes. Secure your pre-order here: https://lnkd.in/gEAVv6GF The Read Write Own NFT is associated with Chris Dixon's book Read Write Own: Building the Next Era of the Internet. 🟧 The book is a potent exploration of the power of blockchains to reshape the future of the Internet—and how that affects us all. The generative art is inspired by the book cover and changes based on the wallet address that owns the NFT. This project is a collaboration between a16z crypto, IYK*, manifold.xyz, Dynamic, and Optimism Foundation.
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D̶i̶g̶i̶t̶a̶l̶ ̶e̶x̶p̶e̶r̶i̶e̶n̶c̶e̶s̶ [*] Dynamic experiences Would you like to build with us? We're hiring. Current open roles: > Senior Frontend Engineer > Senior Backend Engineer > Marketing Manager Apply via https://iyk.app/careers
Careers at IYK | Built with Notion
iyk.notion.site
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We raised a $16.8M seed round led by a16z crypto. Our next step is to launch IYK Platform to bring more creators into the wwworld ✶ of digi-physical. We’re connecting creators and consumers through real world experiences, one tap at a time. More in our blog: https://lnkd.in/gWksdVJN