ForceBrands

ForceBrands

Staffing and Recruiting

New York, NY 208,213 followers

ForceBrands is the preferred strategic talent partner and recognized thought leader for the consumer economy.

About us

ForceBrands is the preferred strategic talent partner and recognized thought leader for identifying C-Suite, executive, and top-tier professional talent for the consumer economy. The Force family of hiring solutions, Impactful Executive Search, Force Professional Recruitment, and CreatorForce, provide a consultative experience, helping more than 3,000 consumer-focused brands and organizations connect with talent that makes an impact. Our consumer-focused specialization, unrivaled network, and functional expertise keep Force at the forefront of building and elevating companies and the people we serve. Our consumer industry practices include food, beverage, beauty, wellness, longevity, personal care, vitamins, supplements, pets, cannabis, consumer tech, fashion, tech, home, luxury goods, and lifestyle. We're proud to partner with consumer category leaders: Vital Proteins, Spindrift, AB InBev, Magic Spoon, Central Pet & Garden, Stateside, Mondelez, NotCo, Campari, Pernod Ricard, RNDC, Bowery Farming, Hu, Congo Brands, HopWTR. A positive force to go hire | Follow @ForceBrands

Website
https://forcebrands.com
Industry
Staffing and Recruiting
Company size
51-200 employees
Headquarters
New York, NY
Type
Privately Held
Founded
2007
Specialties
beverages, staffing, recruiting, careers, food, brand ambassadors, snacks, wine, spirits, beer, executive recruiting, beverage, beverage industry, food industry, food careers, food jobs, organic, natural, beverage jobs, consumer goods, creator, creator economy, creator brand, pet industry, and pet care

Locations

Employees at ForceBrands

Updates

  • View organization page for ForceBrands, graphic

    208,213 followers

    📰💡 Start spreading the news: networking is back. But did it ever go away? In the business of hiring, it's personal. Relationships matter. Who you know matters. We're all about making connections, and that's something that even the best technology (sorry, AI) doesn't always get right. What do you think? Is 'who-you-know networking' back? How are you approaching hiring?

    View profile for Lindsay Ellis, graphic

    Reporter at The Wall Street Journal

    New from me and Callum Borchers: Who-you-know networking is back. Behind the resurgence: frustration with the digital slog that bogs down U.S. hiring. In Q1 of this year, referrals made up 5% of the outside applicants to jobs on the Greenhouse Software platform — but 30% of the eventual hires. Many hiring managers and applicants agree that the ease with which job hunters can respond to help-wanted postings has broken the online-application process by creating high volumes of candidates that hiring managers can’t hope to parse through. Meanwhile, applicants say automatic screening tools are shutting them out of opportunities. “There’s an idealist in me that wants to look at all the résumés,” one hiring manager says. “The reality is you just can’t.” https://lnkd.in/eTz6mkJ7

    Landing a Job Is All About Who You Know (Again)

    Landing a Job Is All About Who You Know (Again)

    wsj.com

  • View organization page for ForceBrands, graphic

    208,213 followers

    🌈 Proud to celebrate #Pride this month and every day of the year. Let’s take this month to educate, support, and uplift each other, and to celebrate the vibrant and diverse community that makes us stronger. Let's do it with pride, unity, and love — and a little magic. 🏳️🌈 ✨ 

  • View organization page for ForceBrands, graphic

    208,213 followers

    🚀 So you built and sold a brand. Now what? We help founders across the consumer economy find their next opportunity where they can harness their magic so they can continue to build and elevate teams and companies. 💡 ForceBrands Principal Andie Turitz says that founders often ask her for advice on their next career chapter. Her recommendation? Explore venture capital and private equity firms where they can make a big impact on portfolio brands. ⬇ Have a career question for us? Drop it in the comment section below and we'll share our insights. #hiring #recruiting #ExecutiveSearch #founders #founder #entrepreneur #entrepreneurship #ConsumerBrands

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  • View organization page for ForceBrands, graphic

    208,213 followers

    📣 We're thrilled to collaborate with Jeff Church for the CPG Brand Accelerator this fall. Join our Co-Founder and Chief Progress Officer Sean Conner in October for a panel discussion about the state of consumer brand talent. Stay tuned for more details! 🚀 Learn more about the accelerator here: https://forceb.co/3KHnkQ5

    View profile for Jeff Church, graphic

    Serial Entrepreneur | CPG Consultant & Advisor

    It is with great respect and heartfelt joy that I announce our Fall speaker list for the CPG Brand Accelerator. Each of these nine individuals has profoundly impacted me both personally and professionally. I am beyond thrilled to have them involved in the program and to consider them good friends. Years ago, as I navigated and learned everything about the CPG industry, these kind souls were there to guide me, helping me avoid the not-so-obvious bear traps that often ensnare early-stage founders. Over the next few weeks, I will be sharing more about these incredible CPG entrepreneurs and, more importantly, highlighting their remarkable qualities as friends and human beings. Stay tuned to learn more about our upcoming panel being represented by Ryan Lewendon of Giannuzzi Lewendon, LLP, Justin Prochnow of Greenberg Traurig, LLP, Becky Nelson Dahl of BEXBRANDS, Dwight Richmond of Town & Country Markets, Max Baumann of Basemakers, Sean Conner of ForceBrands, Michael Burgmaier of Whipstitch Capital, Mark Rampolla of GroundForce Capital and Seth Goldman of Eat the Change! #cpg #accelerator #consulting

  • View organization page for ForceBrands, graphic

    208,213 followers

    🌟🗽 We love any opportunity to be a #ForceForGood. We had an incredible day volunteering at the Food Bank For New York City. A huge thank you to Lisa Lanza for organizing our New York City team and to our DEI committee members Connor MacWilliams, Sean Conner, Rachel Mayse (she/her), and our DEI advisor Adriele Parker for their dedication and support. 🍎🤝 Special shoutout to our amazing volunteers: Julie Fabricant, Bruce Brustmeyer, Dustin Cherry, Emily Wallace, Anna Johnson, Andie Turitz, Lisa Lanza, Lauren Nitting, Melissa Golden, Sean Conner, Olivia Rodriguez, and Alexandra Allen. #VolunteerWork #TeamSpirit #CommunitySupport #DEI

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  • View organization page for ForceBrands, graphic

    208,213 followers

    ✨💡 #FollowTheLeader: If you're seeking entrepreneurial pearls of wisdom, advice on brand building, and leadership insights about how to nurture and develop talent, John Foraker, Co-Founder and CEO at Once Upon a Farm, is one to follow. 💭 "What's particularly important to me? Building a culture that encourages creativity, innovation, willingness to risk failure, deep partnerships, doing the unexpected, operational transparency, a sense of humor, and bringing out the passion in others. My most important values? Honesty, and always trying to do the right thing, even and especially when no one is looking." #leadership #BrandBuilding #GrowthMindset #ConsumerBrands

    View profile for John Foraker, graphic

    Co- Founder & CEO at Once Upon A Farm

    On June 20, 2006 I opened an email attachment from an unknown teenager who was mad that a relative of his was working on a big CPG competitor to his beloved organic mac & cheese brand. This picture & note rocked my Annie's Inc. world. We'd been competing against Kraft-owned Back to Nature Foods for some time, and were doing well against that threat. But Kraft Heinz "Blue Box", itself, was coming right at us? Holy Sxxt, Existential threat... I freaked out for an hour, then got to work with the team. We guessed we'd have about 6-9 months before this showed up in market. We had to move fast. We developed an aggressive plan: 1) sharpen & tell our brand leadership story better, 2) develop & launch a couple mild-flavored mainstream items (took less than 60 days), and 3) sell as passionately & as hard as we could. Our message to retailers was "Kraft coming into #organic is great, it means this now is a mainstream thing like we've been saying, oh, and we are the #1 brand. We now belong in the mainline set right next to them" It worked. We got out to retailers & positioned for impact. Kraft came in, and indeed grew a sizeable business, but our business grew much faster as the sub-category was validated and consumers became more aware of organic Mac & Cheese as a choice. Our "blue" items were a huge hit. Our company galvanized and focused for battle in a way that is hard to describe unless you've been through it. Competition is a great thing. It makes you so much more focused, action-oriented, and consumer-first. #emergingbrands have a huge agility & speed advantage that they must use every day in order to level the field against massive #cpg brands & their impressive global capabilities. Nothing sharpens the mind, focus, and pace like a terminal threat to your brand's position in the marketplace.

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  • View organization page for ForceBrands, graphic

    208,213 followers

    💭 In recognition of Mental Health Awareness Month, we asked you how your organization prioritizes your mental well-being. According to data from our LinkedIn poll with nearly 700 responses (https://forceb.co/4aoDKXX), the majority of you said that your company does NOT prioritize your mental health. Here are some ways companies can step up and help hack mental well-being at work: 📚 How Companies Can Support Employee Mental Health ✔️ Provide mental health education Education is a key step in helping employees recognize they are struggling. Provide online resources or talk about these issues in company-wide emails. One of the best ways to educate employees is by bringing in an expert to discuss common work-related mental health issues. ✔️ Communicate, communicate, communicate A lack of communication is commonly cited as a major workplace stressor. A survey by Harvard Business Review found that employees who see their managers as poor communicators are 23 percent more likely to experience poor mental health. Specifically, talking about mental health from the top down helps destigmatize it and allows employees to engage in open conversations about mental health more freely. ✔️ Mandate time away from common stressors Working from home is one of the most common issues cited as particularly stressful by workers today. While many people enjoy the benefits of not being in the office, it can also take a toll mentally. Encouraging employees to take real, unplugged vacations, occasional mental health days, or even simply designating a day of the week free of virtual meetings can go a long way toward allaying people’s most common work-from-home anxieties. ✔️ Offer mental health services as part of your employee benefits program Employee benefits that support mental health can include therapists, psychiatrists, counselors, and other mental health professionals who are part of your company’s in-network health plan. Ensuring that employees don’t have to use PTO to take advantage of these types of services and offering other benefits like paid bereavement leave will only make employees feel that much more supported. ✔️ Manager-level support is crucial As a company leader, putting in place, and even mandating, the mental health action items above is a great start. The first step toward supporting employees’ mental health is seeing that leadership is committed to it. Let us know in the comments section below what would be most valuable for improving your own mental health at work. Read more here: https://forceb.co/3KetZkl #MentalHealthAwarenessMonth #MentalHealth #MentalHealthAtWork #wellness #WorkplaceWellness

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  • View organization page for ForceBrands, graphic

    208,213 followers

    🪄 ✨ We're grateful for our founder community and the magic that they bring every day to such game-changing brands. We recently caught up with Jake B. of Cann to learn more about how the cannabis-infused seltzer is carving a unique niche in the growing 'sober-curious' movement. Some highlights from our conversation: 🌱 "I think there's a lot of opportunity on-premise. We have to figure out how this market exists in retail and have some continuity there first, but on-premise is coming." 🌱 "We want to look to the younger generations to understand trends, because we're already too baked in our behavior patterns as we get older. Every study that we see that has come out in the last couple of years is showing that on the whole people are drinking less alcohol, and the younger you are, the less you're drinking." Watch the full episode of #CannabisMatters with series host Eric Rosen here: https://forceb.co/3KhuOst #cannabis #BeverageIndustry #leadership #founder #CannabisCommunity #CannabisCulture

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