Here's how you can handle feedback in a creative strategy role without making it personal.
Handling feedback in your creative strategy role can be a tough nut to crack. It's a delicate balance between being open to constructive criticism and not taking things personally. When you're invested in your work, it's natural to feel a sting when someone points out areas for improvement. But remember, feedback is not about you as a person—it's about the work and how it can be better. The goal is to harness that feedback to refine your creative strategies, not to let it dampen your spirit or creativity. So, let's dive into how you can navigate the feedback waters with grace and professionalism, ensuring you grow in your role and keep those creative juices flowing.
-
Shubham MathurCo-founder @ Minimal Tweaks 🧵 | Mixing AI and Marketing | Brand Building | Webflow Professional Partner
-
Roshan M R3X LinkedIn Top Voice | Head of design Dotin Digital Academy | Founder & CEO at Apexora | Graphic Designer | Brand…
-
Ladie PabillarPerformance Creative Strategist | I Help DTC Brands spending $20k-$50k per month on Meta create Direct Response Ads
Embracing openness is crucial when dealing with feedback in a creative strategy role. Approach each critique with a mindset that values growth and learning. When someone offers feedback, listen actively without interrupting. This shows respect for their perspective and demonstrates your willingness to consider their insights. Remember, their suggestions could be the key to elevating your project. By being open, you foster an environment where feedback is seen as a tool for improvement rather than a personal attack.
-
Roshan M R
3X LinkedIn Top Voice | Head of design Dotin Digital Academy | Founder & CEO at Apexora | Graphic Designer | Brand Visual Strategist | Given Creative Support for more than 75+ Brands | Created More than 5000+ Designs
In my experience, handling feedback in a creative strategy role without taking it personally involves embracing openness. Approach feedback as a chance to grow. Listen actively, showing respect for the other person’s perspective. Detach emotion from feedback, understanding it’s about the work, not you. Focus on objective observations to improve. Seek clarity if feedback is vague. Reflect on how these insights align with your goals. Collaborate effectively, using feedback for productive discussions. This fosters a culture where feedback becomes a tool for growth rather than a personal attack.
-
Anton Morton
Creative Professional ⚙️ Dynamic Networker 🔊 Collaborator 🧑🏿🤝🧑🏻 Busy Bee 🐝 Providing Art Services and Consultation, Managing Art Commissions and Acquisitions, and Changing the World 🗺️ One Artwork at a Time
Get over yourself. The best things in life will nearly all exist outside of your comfort zone. That's where you're going to get your best growth. Anytime the echo chamber is challenged you open yourself up to an opportunity to evolve; so long as your ears are tuned to listen. It's awful hard to listen when you're focused on feeling bad for yourself or about your result. Focus on observations. Not negative. Not positive. Observations. With enough observation, a picture will start to present itself clearly. If the observations considered are something other than your own, this will lead to the greatest growth. Start by eliminating the perspective of positive and negative. Recognize that at their root they are simply observations.
-
Will Palmer
Founder @ Growth Lab. Sharing law firm growth strategies weekly. Digital Marketing. Sales. SEO. PPC. LSAs. Websites. Branding. Quintessential Millennial. Happiness is a form of courage.
Embracing openness is vital in a creative strategy role. Approach feedback with a growth mindset. Listen actively without interrupting, showing respect for their perspective and your willingness to learn. Their suggestions might elevate your project. By being open, you create an environment where feedback is a tool for improvement, not a personal attack. This fosters collaboration and leads to better outcomes.
Separating your emotions from the work at hand is essential for processing feedback effectively. Understand that critiques are not directed at you personally, but at the work itself. This distinction allows you to evaluate suggestions objectively and decide which ones can enhance your strategy. It's okay to feel passionate about your work, but maintaining an emotional distance when reviewing feedback can prevent feelings of defensiveness and promote a more constructive dialogue.
-
Shubham Mathur
Co-founder @ Minimal Tweaks 🧵 | Mixing AI and Marketing | Brand Building | Webflow Professional Partner
Detachment is the most important skill for people in creative roles. When you start attaching your idea to yourself, you will never listen to feedback with an open mind. Seek feedback on your idea. Your Idea is not You! Often times, we take feedback and perceive them as a comment on us. This is not the ideal case in a creative process.
-
Joanne Klee
We make marketing easy, Ask Me How
Sometimes we get so attached to an idea and executing it exactly as written. After all your heart and soul and soooo many hours of thinking about each detail went into the plan. And then the client wants to make a change. Remember this is business not brain surgery. No one's life is on the line. Take a deep breath. Your idea is still awesome! But the customer knows their brand, you have to let them offer up changes. Tie back facts to the goals. Sometimes we make changes based on gut feeling and not goals. They want to change the color from Red to Blue. Go back to the audience demographics and why Red is the preferred color, how does it tie to the goal. Make changes. Get better.
-
Ladie Pabillar
Performance Creative Strategist | I Help DTC Brands spending $20k-$50k per month on Meta create Direct Response Ads
Remind yourself that feedback is an opportunity to improve your skills and outputs. Embrace it as a crucial part of your professional development. Understand that the feedback is about the project or idea, not about you as a person.
-
Will Palmer
Founder @ Growth Lab. Sharing law firm growth strategies weekly. Digital Marketing. Sales. SEO. PPC. LSAs. Websites. Branding. Quintessential Millennial. Happiness is a form of courage.
Separating your emotions from the work is essential for processing feedback effectively. Understand that critiques target the work, not you personally. This distinction helps you evaluate suggestions objectively and identify those that can enhance your strategy. While it's fine to feel passionate about your work, maintaining emotional distance when reviewing feedback prevents defensiveness and fosters constructive dialogue, leading to better outcomes.
When feedback is vague or unclear, don't hesitate to ask for specifics. Seeking clarity helps you understand the exact concerns and the areas where improvements can be made. This proactive approach not only shows your commitment to excellence but also ensures that the feedback is actionable. By clarifying, you can focus on making precise adjustments rather than guessing what might need to be changed, saving time and enhancing the effectiveness of your creative strategy.
-
Ladie Pabillar
Performance Creative Strategist | I Help DTC Brands spending $20k-$50k per month on Meta create Direct Response Ads
If feedback is vague, ask for specific examples to better understand the concerns or suggestions. This helps you focus on actionable changes rather than general impressions.
-
Will Palmer
Founder @ Growth Lab. Sharing law firm growth strategies weekly. Digital Marketing. Sales. SEO. PPC. LSAs. Websites. Branding. Quintessential Millennial. Happiness is a form of courage.
When feedback is vague, don't hesitate to ask for specifics. Seeking clarity helps you understand exact concerns and areas for improvement. This proactive approach shows your commitment to excellence and ensures feedback is actionable. By clarifying, you can make precise adjustments instead of guessing what needs change, saving time and enhancing your creative strategy's effectiveness.
Take a moment to reflect internally after receiving feedback. Consider the points raised and how they align with your creative objectives. Sometimes, stepping back and pondering over the feedback can reveal new insights that you might have missed during the initial conversation. This quiet reflection can also help in distancing yourself from any immediate emotional responses, allowing for a more rational assessment of the feedback.
-
Justin James Lopez
Global Social Strategy Lead | Project Kuiper @ Amazon
"Take it into consideration" You are only one piece of a very large puzzle. When you receive feedback, it is like gaining access to more puzzle pieces that allow you to see more of the bigger picture. That is a gift that you should value, but not overvalue.
-
Ladie Pabillar
Performance Creative Strategist | I Help DTC Brands spending $20k-$50k per month on Meta create Direct Response Ads
After receiving feedback, summarize and repeat it back to the giver to confirm your understanding. This can prevent misunderstandings and show that you are engaged and attentive.
Collaboration is a cornerstone of creative strategy, and this extends to handling feedback. Engage in a dialogue with the person providing feedback to explore their suggestions further. This collaborative approach can lead to innovative solutions that neither of you might have considered independently. It also builds a sense of shared ownership over the strategy, which can be incredibly motivating and lead to better outcomes.
Finally, implementing feedback wisely is key to improving your creative strategy without compromising your vision. Prioritize the feedback that aligns with your goals and has the potential for the greatest impact. Not all feedback will be useful, and it's your job to discern which pieces to act on. Thoughtful implementation of feedback demonstrates your adaptability and commitment to producing the best possible work within the framework of your creative strategy.
Rate this article
More relevant reading
-
People ManagementHow can you influence a stakeholder who is resistant to feedback?
-
User ExperienceWhat are some ways to effectively manage a team member who is resistant to feedback?
-
Manufacturing EngineeringWhat do you do if your team members are resistant to constructive feedback?
-
Analytical SkillsHere's how you can deliver feedback that motivates and inspires others.