Soon, silent but deadly will just be… silent. At least, that's
the promise a Japanese company is making about its line of
deodorising underwear, which has reportedly become a hit among
Japanese businessmen.
Seiren, the company behind the Deoest underwear
line, says it has been working on the garments for a few years. The
deodorising power comes from odor-absorbing ceramic particles that
are incorporated into the fibres of the underwear. Though
Sieren says the garments were originally developed for those
suffering from irritable bowel syndrome, Deoest has quickly gained
popularity among Japanese businessmen.
Following the success of the underwear, the company added an
array of other odor-eliminating undergarments for other oft-smelly
body parts, including socks and undershirts.
via
PhysOrg
Source:
Wired.com
Image: Shutterstock