Ad Age's eighth annual Hispanic Fact Pack includes data on marketers, advertisers, media, demographics and agencies in the U.S. Hispanic market. Inclu...
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ISSUE 3 IN SERIES: Eye tracking, biometrics and facial coding are all being used by marketers to figure out what motivates shoppers. Here's what you n...
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Five tiers of affluent households identified, along with which demographic is on its way to the rich life, and why it's time to abandon the idea of ma...
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ISSUE 2 IN SERIES: What Marketers Need to Know About Mobile Coupons. How mobile devices and new promotional opportunities are creating consumer excite...
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ISSUE 2 IN SERIES: The sequential steps along the path to purchase -- awareness, engagement, discovery, investigation, selection -- have been disrupte...
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Featuring W&K;, Red Bull, Rovio, Aronofsky, Fey, Sputniko, The Lonely Island and more! Plus why data is a creative's new best friend, what Gerry Graf finds funny and how Neenah, Wis., became a hotbed of design...