HEADSPACE INC. PARTNERS WITH WEBTV
FIRST-RATE MUSIC AND SOUND FOR TV-BASED INTERNET SOLUTION
Headspace will be launching its unique RMF (Rich Music FormatTM) technology. RMF is a platform-independent open standard created to provide intelligent musical interactions in the multimedia entertainment and on-line arenas and will be licensed to WebTV as the first of an expanding family of Internet partners. Available to both authoring and content developers, RMF allows the streaming of high-quality MIDI music integrated with digital audio. Importantly, RMF files are very compact and designed to respond intelligently to a user's interaction with a Web site or CD-ROM. Using WebTV's audio engine, RMF delivers real-time music - with much higher sonic quality and faster performance than is normally associated with ordinary multimedia or Internet technologies. Additionally, WebTV will ship with selections from the Headspace music library and Headspace will be composing the signature themes for WebTV.
WebTV makes the Internet as comfortable and engaging as TV. But we realized that when a viewer switches from a TV channel to the Internet, they'll enter a mostly silent environment," said Steve Perlman, president and CEO of WebTV. "By bringing in Thomas Dolby Robertson and Headspace, we can offer a sonic environment as rich and dynamic as television. Furthermore, Headspace's RMF technology will let each viewer have a unique musical and sonic experience, even if they know nothing about music or sound. Headspace understands that WebTV is a truly interactive medium, and that high-quality music and audio need to be employed within that context."
Thomas Dolby Robertson explained the goals for his company and its partnership with WebTV: "Headspace started as a top-quality music and sound provider for multimedia. I soon realized that the tools to deliver my vision of interactive music didn't exist, so we chose to develop our own technology, RMF. With RMF, we can use a 'Peter and the Wolf' approach, for instance, to music scoring: Every character or element can have its own theme and instrument - which in turn can change or interlock with other themes and instruments, depending upon the direction the user takes while playing a game or browsing the Web. Through our partnership with WebTV,consumers finally will be able to enjoy music in a non-linear, truly interactive manner."
Headspace Inc. creates soundtrack and audio technologies for the Internet and interactive entertainment. Based in both Hollywood and Silicon Valley, the company was established in 1993 by Mary Coller and composer/musician Thomas Dolby Robertson. By coupling expert engineering skills with first-class musical talent, Headspace is dedicated to realizing new possibilities for music and audio within the multimedia and interactive arena. Headspace can be found on the worldwide web at www.headspace.com.
Founded in June 1995 by three former Apple technologists and multimedia pioneers-Steve Perlman, Bruce Leak and Phil Goldman-WebTV Networks is dedicated to bringing high quality, affordable Internet access to television consumers through integrated, easy -to-use, standards-based technologies and services.
Questions and Answers with Headspace founder Thomas Dolby Robertson |
What is Headspace's company mission? |
What is RMF? |
What is Headspace's experience in music and sound? |
Who are Headspace's key strategic partners? |
MEDIA CONTACTS
Marsha Vdovin
PUBLIC RELATIONS
415.826.1121
[email protected]
Mary Coller
HEADSPACE
415.696.9400
[email protected]