Gamesforum

📢 Sponsor Announcement 📢 We are thrilled to announce that Almedia are joining Gamesforum Hamburg 2024 as Exhibitors. Almedia is the next generation, gamified promotion platform delivering maximum value to both advertiser and consumers. Our goal is boosting our customers’ user acquisition, revenue and branding sustainably and safely by attracting and motivating high quality users to consume offers, surveys or ads through our products. Book your tickets here 👉 https://lnkd.in/epKEfXJZ #gamesforum #gamesforumhamburg #mobilemarketing #mobilegaming #useracquisition #admonetization

Dan Blechner (Quago - Game intelligence ) joined Josh Vowles 🔜 Gamesforum Hamburg to discuss improving retention via churn prediction, fighting fraud and his curiosity for user behaviour! Check out the full article below... https://lnkd.in/ev6gEi_f You can hear more from Dan and the Quago team at Gamesforum Hamburg tomorrow! John Speakman, Joe Squire, Polly Bushby, Andrei Moroianu, Mariam Ahmad

ZiMAD has constantly been integrating very well-known IPs on the market, including Sony Pictures, Disney, Pixar, Marvel, etc. It surely has brought a lot of attention to its flagman game and allowed it to maintain the level of old player engagement and attraction of the new ones. Apart from increased opportunities on the marketing side, it has its effect on monetization. Join Elizaveta Savenkova 🔜 gamesforum Hamburg from ZiMAD as she dives into: ·      Introduction and working partnerships with IPs like Disney and Sony ·      Positive impacts on eCPMs, new users and ARPDAU ·      Leveraging IPs to stay competitive 🎟 Register now 👇 https://lnkd.in/epKEfXJZ #gamesforum #gamesforumhamburg #admonetization #useracquisition #mobilegaming #gamegrowth #adtech #mobilemarketing

Join us at 4pm on June 11th at Gamesforum Hamburg for our Privacy Prepper panel! Join our moderator Gus Viegas (Cosmic Lounge) as he leads Deniz Kekeç (InnoGames), Mikko Kirmanen (Fingersoft) and Adam Jaffe (Mega Studio) through the privacy landscape in 2024. Discussing... Future of Probabilistic Initiatives to Offset Data Loss Conversion Value Setup & Automation Updating Teams on Privacy This is your last chance to register here: https://lnkd.in/eccwDjDi John Speakman, Joe Squire, Andrei Moroianu, Polly Bushby, Mariam Ahmad

Hear from Elizaveta Savenkova 🔜 gamesforum Hamburg (ZiMAD) at Gamesforum Hamburg on June 12th presenting ZiMAD's findings on "How Does IP Integration Affect Monetization? Secrets of Collaborations" ZiMAD has constantly been integrating very well-known IPs on the market, including Sony Pictures, Disney, Pixar, Marvel, etc. It surely has brought a lot of attention to its flagman game and allowed it to maintain the level of old player engagement and attraction of the new ones. Apart from increased opportunities on the marketing side, it has its effect on monetization. Join Liza as she dives into: 🔃 Introduction and working partnerships with IP’s like Disney and Sony 💸 Positive impacts on eCPMs, new users and ARPDAU 📈 Leveraging IPs to stay competitive Don't miss out! Register here: https://lnkd.in/epKEfXJZ John Speakman 🔜 Gamesforum Hamburg, Joe S., Andrei Moroianu, Mariam Ahmad, Polly Bushby

📢 Sponsor Announcement 📢 We are thrilled to announce that TeqBlaze (former SmartyAds White Label Solutions) are joining Gamesforum Hamburg 2024 as Exhibitors. TeqBlaze ( former SmartyAds White Label) custom ad tech solutions provider. We leverage our expertise to empower businesses with innovative programmatic platforms, driving ROI and optimizing digital advertising strategies for a competitive edge. Book your tickets here 👉 https://lnkd.in/epKEfXJZ #gamesforum #gamesforumhamburg #mobilemarketing #mobilegaming #useracquisition #admonetization

Rounding off our Ad Monetization day at Gamesforum Hamburg is our Future of Ad Monetization panel! Our moderator Farhan Haq (HYPER HQ) joined by Álvaro González Rodas (Gameloft Barcelona), Mirko Yu (ZeptoLab), Kinga Kruzmanowska (Bidmachine, Appodeal) and Tom Leprêtre (GameHouse)! Join us and they discuss... RTB Taking Over Drive Towards Hybrid Monetization Impact of Innovation on Ad Mon Teams Changing Role of an Ad Mon Manager And answering the question, will the ad ops manager role still be here in a year? Hear this and more! Don't miss out, register now: https://lnkd.in/eccwDjDi John Speakman, Joe Squire, Polly Bushby, Andrei Moroianu, Mariam Ahmad

Alternative App Stores: A Game-Changer for the Industry?📱 Curious about the evolving landscape of alternative app stores? Join Shalom Michaeli, MD of Global Alternative Distribution at Digital Turbine, in an in-depth discussion with Gamesforum's Head of Content, Mariam Ahmad. They explore: 🔍 Unique advantages for developers ⚙️ Potential challenges in the market 🌍 Impact of the EU's Digital Markets Act Don't miss this insightful conversation that's essential for developers and anyone passionate about the dynamic world of app distribution! 📱💡 👉 Watch the full video here: https://lnkd.in/ecU-uiQt #AppDevelopment #DigitalMarketsAct #AlternativeAppStores #TechInnovation #DigitalTurbine

📱🔮 What's next for mobile game ad monetization? Moderator Farhan Haq (HYPER HQ) and Mirko Yu (ZeptoLab), Tom Leprêtre (GameHouse), Álvaro González Rodas (Gameloft), and Kinga Kruzmanowska (Bidmachine) take a look to the future of IAA. Sharing their thoughts and predictions on what will define the mobile game ad revenue, the changing role of an ad mon manager and the shift to focus on more product related tasks. Answering the question, what does the next 12 months of ad monetization look like? 🎟 Register now 👇 https://lnkd.in/epKEfXJZ #gamesforum #gamesforumhamburg #admonetization #useracquisition #mobilegaming #gamegrowth #adtech #mobilemarketing

Robert Hoeft from BoomBit joined Josh Vowles 🔜 Gamesforum Hamburg ahead of Gamesforum Hamburg to discuss his background in game development, the importance of product and game teams in creative iteration and 8 elements that make a good playable ad: Research, Game Familiarity, Comparison, Planning, Churn Points, Iteration, Variation & Quality. Read more here 👉 https://lnkd.in/eN_B8vgF