Dr. Will's

Leveraging a viral moment on social👇🏻 The 🍅 Ketchup Guy 🍅 aka Liam, co-founder of Dr Will’s, featured in a Khan “what do you do for a living?” video that reached over 650k people. Liam then created a TikTok account and posted a stitch which reached over 800k. That’s when they got in touch with Shaka Social. Here’s what we did in our first month working with them: 🎬 Trip to London to film paid social content (see one of our videos below) 📈 90% increase in followers at 32p a follower 🍔 Generated sales across the UK demonstrating TikTok Shop as a viable revenue stream We can’t wait to keep building on this with the lovely team at Dr Will’s.

Finishing #BCorpMonth in the best way, with a Waitrose & Partners HQ Dr. Will’s Lunchtime Takeover! Thank you so much for having us! #bcorpuk #drwills #sampling #waitrose #moreflavourlesssugar

I’ve recently finished the book 'Ultra-Processed People' by Chris Van Tulleken, and it's reshaping how I do the food shop. Now, I'm all about scrutinising those ingredients lists, and some products have really opened my mind. Shout out to the great brands championing real food – your dedication deserves a round of applause! Some favourites include: 1. Deliciously Ella – A pioneer for real plant food and cultivating positive change. Ella, the Founder, is a woman on a mission who I have the upmost respect for #girlboss. The nut butter bites and oat bars are among many favourites of mine. 2. bionatural – Organic and sustainably sourced (music to my ears), they are the best in the biz for cupboard staples such as tinned coconut milk with no added nasties. 3. Gosh! Food Ltd - Oh my Gosh! The falafels and pakoras are great on their own or in wraps, in salads… you name it. 4. Ecotone Kallo - The beetroot and balsamic vinegar rice cakes are a recent favourite snack, so good! 5. Dr. Will's – This brand has just absolutely nailed the healthy condiments category, bravo. I might get some eye rolls from colleagues and my husband (who I will say is benefiting from a very healthy cupboard at home), but I am truly passionate about this topic. I’m always looking to try new brands in this category, so please do send your recommendations my way. Let's share the love for what we're passionate about. #realfood #nonultraprocesedfood #nonUPF #RealFoodRevolution #passionate

Last week we took part in a LUNCH TAKE-OVER at the Ocado head office - we had amazing engagement and feedback, and most importantly, a ton of fun! I hope we can come back again soon!

We’re powering through the last month of the year, gearing up for some big plans in 2024 👀 We’re fuelling our efforts with festive songs and sugar (Alex is our cheer co-ordinator, we think she might turn into a chocolate coin before long). But before we step too far into Christmas, let's take a quick look back at November because the Good Rewards Community achieved some pretty awesome stuff. 🌳Unplugged launched their first 3 person cabin, Luna  🥇allplants won gold for their packaging design.  🧑🎄Ocean Bottle launched chrimbo collection, have you spotted the new red? 🥑Dr. Will's launched their avocado sriracha in Tesco! - also available on their website! 🤝TOTM launched in Coop 🇺🇸MOTH Drinks - B Corp™ launched in murica Plus, we know we are 5 days into advent, but if you still need a calendar, LoveRaw®, Pact Coffee and Scrumbles have really great ones. Our users also smashed it in November - we can’t wait to see what December will bring 💪 #Startup #Marketing #SMEs #GoodBrands #BetterBusiness #TheGoodRewardsCommunity

Whether you call it ketchup or red sauce - you're gonna be happy about this one. Dr. Will's are now officially on the Raze app 📱 Dr Will is actually a real person who saw a real problem with the sauces that are a staple in most people’s cupboards (or fridge depending on what side of the fence you’re on 👀) So he set off on a mission to make a better sauce and he’s only gone and done it. Dr Will’s sauces are all naturally sweetened using real ingredients like dates, tomatoes and apples. Meaning you can smother those chips with reckless abandon and not have to worry so much about how much sugar you're consuming 🍟 Not only are Dr Will’s committed to natural and simple ingredients lists, but they are also a B Corp UK. They are committed to making sure they have a minimal impact on the environment by using closed loop recycling systems, conscious packaging choices and providing recycling instructions on their website. Dr Will’s are quite simply here to help you enjoy the food you want without adding the junk you don't. So off you pop to the Raze app to grab a Dr Will's bag + voucher 🛍️ #CarryEarnSpend #TheGoodRewardsCommunity #advertising #betterbusiness #goodbrand

As the days get shorter and the cold starts to creep in, here’s a quick throwback to our summer party 🥳 … and memories of goodie bag that will top any trick or treat haul this Halloween 🎃 Big thanks to Sustainable Ventures for hosting us - and to all these stellar brands who provided the treats Ocean Bottle, TOTM, Dr. Will's, IMPOSSIBREW®, Toast Brewing, IKÓ Drinks, allplants, LoveRaw®, ELEAT, MOTH Drinks - B Corp™, simply roasted crisps, SLY DOG RUM, Scrumbles, That's So PaPo's, Karma Drinks The vibe was on point thanks to all part of the #GoodRewardsCommunity. We’ll be throwing more shapes soon 🕺💃. But first we’ve got the hard job of deciding which boozer the team should head to for the Christmas Party. Tips welcome. See ya! #startup #advertising #community #betterbusiness #sustainability #goodbrands 

Our CEO Liam White talked with Ali Rezvan at The Retail Podcast - and we are so excited to see the episode go live! Give your ears some sauce love and click the link below; and let us know what you think. 🍅 🌶

We love Raze's mission and are proud to be involved, lowering single-use plastic usage and giving back to the community! 👜 🍅