Tealium DataAccess is the most flexible way to access and own your data in real-time- extending the power of Tealium iQ Tag Management, AudienceStream, and other integrations across an entire organization. Traditional data platforms are plagued by data fragmentation, which is created by delayed batch processes and uncorrelated datasets. This results in backward- looking analyses that are too stale to act upon. DataAccess offers the richest source of clean and correlated omnichannel, event and audience data collected across web and mobile touch points, and makes that data available for real-time action. Suivi des canaux et rapports Fiche technique DataAccessRegarder la présentation de DataAccess
Principaux bénéfices de Tealium DataAccess
Apprenez à nommer et à classer clairement les données à l’aide de Tealium et de
l’outil de visualisation Domo
Alimente la personnalisation
sur tous les canaux et les interactions avec les clients en temps réel