How we personalize your Facebook Feed

Your Facebook Feed is unique to you. We order (or “rank”) the content you can see in your Feed, and you can learn more about the different types of signals we use to rank it. We also suggest content that’s relevant to you.
Many things influence the content you see in your Feed.
For example:
  • If your friends, connections or people you may know interact with a Facebook Page, post or certain topic, we can suggest similar content to you. So if your friend Ahmad comments on a post about national parks, we can suggest the national parks post to you.
  • If you and others interact with the same group, Facebook Page or post, we can suggest another group, Page or post that they interact with for you. So if you and Sharmila are in the same cat lovers group and Sharmila likes a Page that sells scarves, we might suggest the scarves Page to you.
  • If you’ve recently engaged with a certain topic on Facebook, we might then suggest other posts that are related to that topic. So if you recently liked or commented on a post from a basketball Page, we could suggest other posts about basketball.
  • You might see posts based on where you are and what people near you are interacting with on Facebook. So if you’re near a sports stadium, we can suggest games or events occurring at the stadium. Learn more about how we use location-related information.

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