Red Points

Temu must now adhere to stricter EU online content rules under the Digital Services Act (DSA) as it has surpassed the threshold of 45 million users. This designation subjects Temu to enhanced obligations to combat illegal content, counterfeit products, and to ensure transparency and safety for EU users. Temu has committed to complying with these requirements by the stipulated deadline. 🔗 https://hubs.li/Q02B4bxs0

How did Cotopaxi reduce customer complaints to zero in one year? Hear from Cindy Grönberg Moldin, VP of Brand at Cotopaxi, on how a focused strategy and a strong partnership led to a dramatic reduction in customer complaints. 🔗 Want to know the full story? https://hubs.li/Q02zCVMd0

Domain management is crucial for maintaining a secure online presence for brands. It involves keeping domain portfolios secure and ensuring that all domain names are up-to-date. Learn about the differences between hosting and domain management, the importance of domain privacy, and the fundamentals of trademarking. 🔗 https://hubs.li/Q02zC7b_0

High-quality counterfeit luxury handbags, or "superfakes," are a crucial part of the counterfeit market, which comprises about 2.5% of global trade. Advanced technologies have significantly enhanced the replication process, making these fakes nearly indistinguishable from genuine products. Last year, nearly 23 million counterfeit items were seized in the U.S., estimated at over $2 billion if they were authentic. This growth in sophisticated counterfeits poses substantial economic and security risks, linking to organized crime and potentially funding terrorism. 🔗More: https://hubs.li/Q02yz_vF0

🔎 Are you aware of the latest trends in fake websites? Advancements in technology now enable rapid website creation, leading to an increase in fake websites. These sites are specifically designed to avoid search engine indexing, helping them evade detection by legal authorities and brands. To attract visitors, scammers are increasingly turning to targeted advertisements on social media and other digital platforms, moving away from traditional SEO methods. Learn more: https://hubs.li/Q02yzYK_0

💥 The European Union has passed a groundbreaking Artificial Intelligence Act that uses a risk-based approach to regulate AI technologies. This law, a first worldwide, categorizes AI systems by risk level and imposes stricter controls on high-risk AI applications while promoting the development of safe, trustworthy AI. It includes bans on specific AI practices deemed too risky, like social scoring and predictive policing using profiling. The AI Act also sets up new governing structures for enforcement and aims to protect fundamental rights and boost innovation through regulatory sandboxes. The act will officially become law soon and apply two years post-publication. 🔗 https://hubs.li/Q02yzSGl0

Are you aware of the risks posed by website spoofing? Scammers create counterfeit sites to capture personal and financial data, jeopardizing your customers' online safety. Explore practical strategies for recognizing these fraudulent sites and learn how to effectively protect your brand. https://hubs.li/Q02yw8SN0

🔎 What are the new obligations for platforms under the Digital Service Act? The Digital Services Act (DSA) sharpens the rules on platform liability without changing the core "safe harbor" principle: platforms aren't liable if they act as intermediaries. But now, the DSA makes responsibilities clearer and boosts transparency. 🔹 Platforms can investigate content voluntarily without being deemed service providers. 🔹 Must-have contact points with authorities and transparent content moderation terms. 🔹Platforms must file yearly compliance reports, aiding enforcement and self-auditing. This matters for major platforms, which must audit sellers for legitimacy and notify consumers about unlawful purchases. Plus, transparency in handling infringing sellers and protection against misuse of takedown requests is now a must. #DSA #DigitalServicesAct #PlatformLiability #SafeHarbor #Transparency #ConsumerProtection

💥 Facing trademark violations on Shein? Discover how to identify and report infringements, understand legal precedents, and take proactive measures to protect your brand identity on the platform. 🔗 Read more: https://hubs.li/Q02xVX6f0

In April, 73% of new sellers on Walmart's marketplace were from China, surpassing previous records. The growth in Chinese sellers has significantly reduced the proportion of new U.S. sellers on Walmart's platform from 91% in 2023 to 23% in 2024. Walmart made this possible by launching a Chinese-language seller dashboard and hosting events in China. More details: https://hubs.li/Q02xy9DB0