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Santa Cruz 4/20 celebration at Porter Meadow on UCSC campus in 2007

On April 20th 2007, at 4:20pm PST more than 700 people gathered at City Hall in Victoria, BC to celebrate Victoria's 10th annual 4/20 celebration. Victoria police were not visibly in attendance^[1]

Statue of Louis Pasteur, at San Rafael High School.

4:20 or 4/20 (pronounced four-twenty) is a term used in North America as a discreet way to refer to the consumption of cannabis and, by extension, a way to identify oneself with cannabis culture. Phrases such as "420 friendly" sometimes appear in roommate advertisements, indicating that the current occupants are tolerant of cannabis users. ^[2]

Origins and observances

Although many diverse theories exist to explain the origin of the term, it is widely accepted that in 1971, a group of teenagers at San Rafael High School in San Rafael, California used to meet after school at 4:20 p.m. to smoke cannabis at the Louis Pasteur statue.^[3]^[4] The term became part of their group's salute, "420 Louis!",^[5] and became popularized in the late 1980s by fans of The Grateful Dead.^[6] Many cannabis users continue to observe 4:20 as a time to smoke communally. By extension April 20 ("4/20" in U.S. dating shorthand) has evolved into a counterculture holiday, where people gather to celebrate and consume cannabis.^[7]^[8]^[9] In some cities, this celebration coincides with the celebrations of Earth Week. ^[10]^[11]^[12]

420 campaign

The 420 Campaign urges individuals to become involved in the political process and the drug policy reform movement. Specifically, the Campaign calls for leveraging "April 20th as a focal point every year to concentrate pressure on United States Congress to legalize marijuana."^[13] University chapters of NORML, SAFER, and SSDP have started to use 4/20 as a day to educate their campuses and advocate for marijuana policy reform.^[14]^[15]

Cultural references

420 is the legal reference code for the laws which have legalized medical marijuana in California (Provision 420)
420 is the title of a comic book series featuring the alternative superhero Captain Cannabis.^[16]^[17]^[18]^[19]
Noting that "the national weed smoking day is 4/20," rapper Method Man named his (2006) album 4:21...The Day After ^[20]
WWE wrestler Rob Van Dam, an avid marijuana smoker, has used the catchphrase "RVD 4:20 says I just smoked your ass," in a parody of a catchphrase originating with Stone Cold Steve Austin.^[21]

References

^ Lavigne, Andrea (April 25th, 2007), "Celebration up in smoke: Pot supporters celebrate 10th anniversary", Victoria News {{citation}}: Check date values in: |date= (help)CS1 maint: date and year (link)
^ "Boulder Renters Seek Pot-Smoking Roommates: Boulder Still a Bastion of Hippies and Radicals, Apparently". New West (Living section) - The Voice of the Rocky Mountains. 2006-05-08. Retrieved 2007-03-30. {{cite web}}: Check date values in: |date= (help)
^ "420 (Language)". Snopes.com - Urban Legends Reference Pages. 2005-04-19. Retrieved 2007-03-30. {{cite web}}: Check date values in: |date= (help)
^ "420 Timeline". High Times. 2005. Retrieved 2007-03-30. {{cite web}}: Check date values in: |date= (help)
^ Maria Alicia Gaura (2000-04-20). "Stoner Chic Traces Origin To San Rafael: Snickering high schoolers brought `420' into lexicon". San Francisco Chronicle. Retrieved 2007-04-20. {{cite web}}: Check date values in: |date= (help)
^ "'420' enthusiasts honor cannabis on high holiday". cbs5.com. 2007. Retrieved 2007-04-20. {{cite web}}: Check date values in: |date= (help)
^ Steven Hager discusses 4/20 on ABC News as a "counterculture holiday"
^ Students gathering on 4/20 at Colorado University in Boulder
^ Thousands at UCSC burn one to mark cannabis holiday
^ Earth Week in Guam
^ Earth Week in San Diego
^ Earth Week in Victora, BC
^ 420 Campaign: The Strategy for Legalization
^ Cannabis Nation Celebrates 4/20 -- Dozens of Campus Actions
^ SAFER taking nation by storm on 4/20
^ Captain Cannabis comic book
^ High Times Magazine, February 2007, The Buzz section page 13, "Sensi Superman"
^ Skunk Magazine, Volume 2, Issue 8, Cool Stuff section, "420 Verne Signature Series"
^ QsHouse Radio/iPod Interview - Verne Andru: the George Lucas of the comic world
^ "New Method Man Album 4:21...The Day After". Sixshot. Retrieved 2007-04-19.
^ An Interview with Rob Van Dam

External links

Vansterdam British Columbia 420 Celebration: Video Length-10min April 20 2007
The Power of 420: Transforming the universal code into a collective consciousness for stoners. Karen Bettez Halnon, originally published in High Times, May 2003.
420 Timeline/When's Your 420? High Times
High Holy Day for Potheads. Wired News, April 20, 2001.
What does the number 420 signify, and why? Phish.net FAQ
420 Campaign: Strategy for Legalization archive of related articles
World goes up in smoke each April 20. Greg Gotcher
[1]. sweetz

[1] Lavigne, Andrea (April 25th, 2007), "Celebration up in smoke: Pot supporters celebrate 10th anniversary", Victoria News {{citation}}: Check date values in: |date= (help)CS1 maint: date and year (link)

[2] "Boulder Renters Seek Pot-Smoking Roommates: Boulder Still a Bastion of Hippies and Radicals, Apparently". New West (Living section) - The Voice of the Rocky Mountains. 2006-05-08. Retrieved 2007-03-30. {{cite web}}: Check date values in: |date= (help)

[3] "420 (Language)". Snopes.com - Urban Legends Reference Pages. 2005-04-19. Retrieved 2007-03-30. {{cite web}}: Check date values in: |date= (help)

[4] "420 Timeline". High Times. 2005. Retrieved 2007-03-30. {{cite web}}: Check date values in: |date= (help)

[5] Maria Alicia Gaura (2000-04-20). "Stoner Chic Traces Origin To San Rafael: Snickering high schoolers brought `420' into lexicon". San Francisco Chronicle. Retrieved 2007-04-20. {{cite web}}: Check date values in: |date= (help)

[6] "'420' enthusiasts honor cannabis on high holiday". cbs5.com. 2007. Retrieved 2007-04-20. {{cite web}}: Check date values in: |date= (help)

[7] Steven Hager discusses 4/20 on ABC News as a "counterculture holiday"

[8] Students gathering on 4/20 at Colorado University in Boulder

[9] Thousands at UCSC burn one to mark cannabis holiday

[10] Earth Week in Guam

[11] Earth Week in San Diego

[12] Earth Week in Victora, BC

[13] 420 Campaign: The Strategy for Legalization

[14] Cannabis Nation Celebrates 4/20 -- Dozens of Campus Actions

[15] SAFER taking nation by storm on 4/20

[16] Captain Cannabis comic book

[17] High Times Magazine, February 2007, The Buzz section page 13, "Sensi Superman"

[18] Skunk Magazine, Volume 2, Issue 8, Cool Stuff section, "420 Verne Signature Series"

[19] QsHouse Radio/iPod Interview - Verne Andru: the George Lucas of the comic world

[20] "New Method Man Album 4:21...The Day After". Sixshot. Retrieved 2007-04-19.

[21] An Interview with Rob Van Dam

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 * [http://www.hightimes.com/ht/legal/index.php?cat=5&categ=34 420 Campaign: Strategy for Legalization] archive of related articles
 * [http://www.ocolly.com/read_story.php?a_id=32670 World goes up in smoke each April 20]. Greg Gotcher
+* [http://www.420happyhour.com]. sweetz
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